Last week’s blog, Professional Sports vs. Olympic Sports, examined a variety of topics surrounding sports and generated some great comments. I’d like to take it a step further this week. Let’s examine some of the same questions as before but from a slightly different angle…how does society embrace or reject the values of sports in BUSINESS?

Last week I compared professional sports with Olympic sports and commented, “In today’s world, with free-agents and the reality of ‘sports as a business’ there can be something lacking in terms of player and fan loyalty…the Olympics seem to have a sense of innocence or purity that doesn’t exist in professional sports…we could all use a little of those qualities [pride, dedication, sacrifice, work-ethic and honor] in our everyday life, regardless of the profession in which we work.”

While most people are painfully aware of the need to work in order to pay the bills it seems as if many businesses have forgotten about the high cost associated with compromising a company’s integrity and reputation. We all know that we should be thankful to have a job during tough economic times. However, many business leaders and administrators seem to have forgotten that not everyone is willing to sell their soul in exchange for their paycheck. In fact, some people are even willing to get paid less money if it means they can be happier in their work environment!

Maybe Bryan Heasley is correct in noting, “…players play with more pride and joy when they are playing for their countries…players know that the Olympics are only a couple weeks and you can be eliminated with one loss.” Over time, people tend to slack off, not work as hard or simply change their focus from achieving new goals to maintaining the status quo.

As Matt Altemose posted, “Although professional athletes grow up wanting to play in the big leagues…once they reach that level…they tend not to play for the team or are just all about themselves.” Even Tiger Woods’ recent actions seem to indicate a greater concern for individual wants/needs then a commitment to the ideals and standards which brought him into the limelight in the first place.

It is not much different in the field of business. There is an old saying that you have to “pay your dues” and “work up the ladder” until you have earned the right to receive certain benefits. Many professions have periods of apprenticeship or training where the newly hired must do more than a fair share of the “grunt work” before earning the privilege to delegate undesirable tasks to others.

But does this make such behaviors right? Isn’t it our professional obligation to teach the “young ones the ropes?” Don’t we WANT people within our own organizations to be successful and contribute to the overall well-being of the company? Why are some people so absorbed with their own careers that they can’t see the big picture, the idea that the entire TEAM wins when individuals are able to achieve? Isn’t Matt’s other statement also true in that, “professional sports players understand that it [winning] requires…the me-first attitude…take a backseat?”

What do you think? In what ways do we apply the lessons of sports to the real world? Is it possible to use professional sports in America as a vehicle to inspire others towards attaining excellence in ways other than competition, prestige and profits? How can we take some of the focus away from a company’s bottom line and put the emphasis on recognizing the value of an individual’s contribution to the total organization? Again, maybe I’m wrong and nothing needs to change. However, it seems to me that if a company expects the employees to “do the right thing” and “work in the organization’s best interests” then it is inevitable that employees must be given a reasonable amount of responsibility and freedom. As Grace Hooper Murray is credited for saying, “leadership is a two-way street, loyalty up, and loyalty down. Respect for one’s superiors; care for one’s crew.” I think it is morally wrong to demand loyalty from your employees if the organization itself is not providing employees with respect…what do you think?

In the world of sports, there is always something happening. With so many sports to choose from, fans certainly have a variety of events to watch each week.  For example, just look at the overlap in terms of some of America’s major sports leagues: Major League Baseball (today is Opening Day www.mlb.mlb.com/mlb/schedule), National Hockey League (the 2010 regular season ends on April 11^th www.nhl.com/schedules/20092010) and the Professional Golf Association’s Masters Tournament begins April 8^th (www.pgatour.com/r/schedule). Even in terms of the sports not currently in-season, the media keeps fans up-to-date on breaking news and events such as the National Football League’s 2010 Draft (which takes place in one month www.NFL.com/Draft). Of course one cannot overlook other sports, such as basketball, especially since games are taking place at both the professional and collegiate level (March Madness is certainly in full swing www.ncaa.com/champ/m-baskbl-d1-champ.html). 

With so many sports opportunities available it is no wonder that the sport industry must constantly strive to attract AND maintain fans, particularly in difficult economic times. Given all of this, I surprised myself when I realized how much I actually missed watching the 2010 Winter Olympics. I can’t believe the Olympic Games ended almost a month ago. No matter how you look at it, there is something different about watching the United States Hockey team as opposed to watching the same players on their regular NHL teams. 

For me, a large part of it boils down to the pride and importance athletes take in playing their sport for their country. In today’s world, with free-agents and the reality of “sports as a business” there can be something lacking in terms of player and fan loyalty. However, the pride of playing for a medal for a country transcends all of the other stuff. In a sense, the Olympics seem to have a sense of innocence or purity that doesn’t exist in professional sports or even college sports when athletes have an eye for turning professional down the road.

I know I can be a bit idealistic but I can’t help wondering if there is a way to bring some of the pride, dedication, sacrifice, work-ethic and honor that accompanies successful, individual, Olympic athletes to our young athletes in recreational sports to collegiate sports and eventually to professional sports as well. In fact, we could all use a little of those qualities in our everyday life, regardless of the profession in which we work.

 What do you think? How can society use professional sports in America as a vehicle to inspire others towards attaining excellence in ways OTHER than looking at the paychecks of professional athletes? How can we take some of the business out of sports and put the emphasis on the game? How about the character of the player? Or, maybe I’m just wrong and nothing should change. What do you think about professional sports versus Olympic sports?

Over the last week an interesting topic surfaced amongst some of my colleagues in Sport Management. The basic tenor of the topic surrounded the following two questions: “Are there too many sport management degree programs?” and “Are the programs teaching students the most beneficial material for them to be successful in the sport industry?” 

 My colleagues made some valid points regarding the content of curricula across the country.  I found two in particular that were very good and think they should be considered in more detail.  The first is that the market is being oversaturated with students graduating with a degree in Sport Management. Unfortunately, many graduates come from the programs that are not teaching students what they need to know in order to be successful in the field. Throwing a marketing course into a curriculum does not make a quality sport management program.  The second point, which I think is right on the money, is that the sport industry is much bigger than just professional sport.  As a result, it is not surprising that, like all businesses, sport-related businesses must be run by qualified individuals who know how to manage the unique attributes of sport businesses.

 While there are some very good programs, there are also programs that are not good at all. There is a big difference between what makes a quality program at the undergraduate, master and doctoral levels.  At the undergraduate level (I will just stick to that here) we have to prepare the students for a wide range of careers in the sport industry as well as prepare them to be successful in graduate school if they so choose to go that route. I have covered what makes a quality sport management program before.  I routinely talk with industry professionals about what they look for in hiring entry level employees.  Consistently, we hear employers are looking for someone who can do a number of different things as well as be able to sell.  This is true from the professional sport franchises, to college and high school athletic departments, to non-profit and community based sport organizations, etc. There is one caveat though that most sport professionals point out…regardless of the content of the program, if an individual does not have any desire or passion to work in the sport industry they will not be successful.

 Let’s face it; education is a business just as the sport industry is a business.  If educational institutions are not meeting the wants and needs of its consumers they will lose customers just like any other business. As a result, it is incumbent upon sport management programs to meet those wants and needs, help the students become successful and be willing to alter the programs as the industry evolves. We must all look at ourselves and our programs with a keen eye towards constantly developing and honing our skills as professionals in order to teach our students and model the behaviors necessary for us all to be successful in the future. What do you think?

Matt Bish and Wally Reed explain the importance of a positive outlook while selling tickets for the New Jersey Nets. The Nets are currently mired in one of the worst seasons in NBA history.

www.youtube.com/watch?v=gyaoMajfQlQ

In the wake Tiger Woods’ press statement on Friday, one thing really stood out for me; the stance that the Golf Writers Association of America (GWAA) took.  In preparation for the event, Tiger invited the GWAA to send three journalists to cover the statement which was by invitation only for the press.  The GWAA declined to attend for two reasons: the press conference was not open to all media and Tiger would not allow questions. According to the GWAA website, the “organization’s goal is to improve working conditions for the membership. We strive for constant improvement in press facilities at tournaments, hotel accommodations, local transportation, interviews with the players and work in concert with the Association of Golf Writers, our British counterparts.” Based upon this, the boycott makes sense. However, by boycotting the statement have they made themselves irrelevant in the golf writing journalist world?  By declining to take part in the most watched golf story in recent memory what does that say about their importance in the industry? Although the organization has a membership of 975 and stringent requirements to join, does anyone really care about what the GWAA says? Put another way, a Google search for “golf blog” yields in excess of seventy three million sites…isn’t traditional media really taking a backseat to the “new” media?   Maybe the GWAA should take a page out of St. John’s basketball book (see Peter Robert Casey) and start to credential bloggers. Is this just another example of the traditional “old school” media not getting/wanting to change and adapt o the “new” ways consumers get information?

This week’s post is written by guest blogger Beth Newman. Yes she is my daughter.  She is also a junior in high school and has done a very good job in her college search.  I asked her to write these tips for anyone going through this process.

For high school juniors and seniors, the college search process can be long, tedious, and stressful.  Luckily, there are many different websites that take some of the stress off you as the applicant.  One website that I have found extremely helpful is http://www.collegeboard.com.  This is the company that creates the SAT, so you will have to create an account anyway to register for the SAT.  Since you already have an account you might as well utilize all of the other features the College Board website has to offer.  One of the most helpful features on College Board was the college search questionnaire.  It may seem long and dull but it only takes about 10 minutes.  You also don’t have to answer all of the questions or you can save your search and come back to it later.  However, once you are done you will have a list of colleges that are specific to all of your preferences.  Also you can then look at all the colleges’ profiles which will give you all the important information (like cost, majors offered, and acceptance rate) in one spot.  Other features of College Board include articles with tips about visiting colleges and a scholarship search as well.

Another website that I have found extremely helpful in my college search is http://www.princetonreview.com.  The Princeton Review has a lot of the same features as College Board but it is not directly focused at high school students.  The Princeton Review is a great website to keep in mind when you are looking for a graduate school.  The website has tabs at the top so you can specify the type of school you are looking for.  It also has tutoring sessions when studying for the SATs, the PSATs, the MCATS, and the LSATs.  The Princeton Review also ranks colleges in different categories.  For example they have lists ranking colleges by the best academics, town life, quality of life on campus, and politics just to name a few.  Schools are sorted by attendance and major.  The Princeton Review also helps when trying to decide on a career.  No matter where you are in life, trying to find a college or a graduate school can be overwhelming.  These websites are free tools to help take some of the pressure off.

Things to remember during the college search process:

• Both College Board and The Princeton Review allow you to create profiles to keep your top choice colleges in order.  Keep your profiles up to date and check them often.
• Be aware of all deadlines.  That includes all admission deadlines and all financial aid deadlines.
• Go to open houses and visit all colleges that you are seriously considering.  You won’t know if you can see yourself going to that college until you experience the campus.
• Take the SATs and/or the ACTs multiple times.  A lot of colleges will take your best scores from each section.
• Don’t rule anything out.  You may be pleasantly surprised by what you find.
• Don’t overlook at a college because you think you may not get in—you never know until you try.

I have been publishing this blog for a little over a year now; I must admit I am surprised by the variety it contains. Each article addresses issues, people, events and information I consider pertinent to sport management professionals, business leaders, athletes, sport enthusiasts, high school/college students and their parents. Some are inspired by events in my personal life (especially my two daughters), by my interactions with students/alumni/colleagues (I am a sport management professor) and by the events and circumstances of everyday life. My goal is to provide content that helps readers look at things from a different perspective and enables individuals to learn while being entertained.

For this week’s blog I’d like to get your input.

• What types of topics do you enjoy the most?
• What issues would you like to see covered in upcoming posts?
• Do you have any questions about sport management at the college level or in the “real world” of business?
• Is there an area I have not yet covered that you feel should be examined and discussed?

This is your specific invitation to let me know what you want to see from me on this site. Please remember that I am always open to suggestions or comments—I am just taking this week to especially focus upon your thoughts and ideas. To make things easier and to serve as an overview (especially for those relatively new to the blog), I have organized past postings into categories. I am sure there is a better way to do this (feel free to share suggestions) but here goes anyway.

Listed below are the topics from the past year and the month in which you can find the original post within the archives. Please respond with your thoughts, ideas and suggestions for the future…I’m serious…let me know what you think and what you want in the future and I will do what I can to accommodate your wishes. In the meantime, thanks for reading and joining in on the conversation!

For All Readers
1st Time for Everything (March 2009)
A Different Perspective (April 2009)
I am _____? (January 2010)
Make a Positive Lasting Impression (October 2009)
Motivation (June 2009)
Peopling (September 2009)
Planning for Success (February 2009)
Preparation, Reaction, Change (March 2009)
Success (December 2009)
Taking Responsibility (July 2009)
Tips for Landing a Job (May 2009)
What do you read? (February 2010)

Networking and Social Media
10 Tips for Twitter Networking (August 2009)
Basic Networking Tips (January 2009)
How can Twitter help me? (April 2009)
Networking and Fantasy Football (September 2009)

Issues for College Students
Easing the Transition between High School and College (June 2009)
Get Involved (August 2009)
How do you study? (May 2009)
Student-Athletes (February 2009)

Sport Management Majors (Information and Conferences)
Advice for Sport Management Students (December 2009)
Choosing a Sport Management Program (July 2009)
CSRI Conference in Chapel Hill: Day One/Day Two (April 2009)
Health Care Reform and the Sport Industry (July 2009)
Make the Most of the New Year (January 2010)
Princeton Sports Symposium (December 2009)
Sport Management Faculty (February 2009)
Sport Management Projects (May 2009)
Students Host Professional Panel and Charity Event (October 2009)
YCP Alumni on the Web (May 2009)

Highlights of Sport Professionals
Bob Ancharski/Hershey Bears Hockey Club (April 2009)
Lewis Howes/Sports Networker (September 2009)
Steve Masterson/Game Face, Inc. (March 2009)
Packy Moran/University of Ohio (March 2009)
Becky Norris/Oklahoma City Thunder (March 2009)
Jeana Olchowy/National Pro Fastpitch (June 2009)
Dr. Ramlan/Director General of the National Sports Institute of Malaysia (November 2009)
Dave Salter/Author (October 2009)

Miscellaneous Topics
Brest Cancer Awareness Month (October 2009)
Fix It (February 2009)
Random Thoughts (November 2009)
Rush Limbaugh (October 2009)
Summer Job (June 2009)
Trip to Malaysia (November 2009)

            Reading has been on my mind a lot lately.  I really started thinking about it in mid January just prior to the start of the semester. I had two alumni give me books and said I should read them. I thought that was great.  What better to pass on to someone than knowledge?  Then I thought to myself, “I wonder if they think I don’t do enough reading.”  Since that time, I have gotten more books that I had ordered late in December and early January.  This past week I read a post on sportsinfo101.com (which is in my blog roll and if are not reading it regularly you should) about his “addiction” to reading and it once again got me thinking. I think that we sometimes take reading for granted, for example trying to get students to read not just textbooks, but supplementary materials such as articles in journals or newspapers is worse than pulling teeth. One of my assignments to the students is a topic of the day.  The student who is charged with the topic of the day is responsible for finding something non-sport related, of interest that is going on in the world and generate a discussion regarding it in class.  Most students get the topic from the television news, not from the internet news sources.

            With technology making information more accessible than ever before, reading becomes more important as well. Since individuals don’t have to subscribe to newspapers or carry around books anymore in order to get information/read for pleasure, one would think that it would be more accepted and natural to spend more time reading. The most successful people do a whole lot of reading and they read about a variety of topics. Below are five reasons why reading is critical to one’s success in today’s society:

• With the globalization of the world it is imperative to know and understand events as they happen and to understand their impact on daily life.
• To be considered an expert or a respected information source you have to incorporate current examples regardless of subject manner to maintain credibility.
• You have to be read enough to be fluent and quickly comprehend anything a teacher/employer assigns you to read.
• With the myriad of ways we get information (text, e-mail, internet etc…) one must be able to quickly discern quality information from the many inaccurate items in circulation.
• If you don’t read you won’t pass class/graduate/get the job you want etc…!

            In case you were wondering, I do read a lot, but mostly out of necessity. In fact, one of my personal goals in the coming days, weeks, months is to read more of the things I want to read. For now I’m starting with the books given to me by former students since they are top my list to read for fun!

This week’s post is courtesy of a very special guest blogger – Jennifer Pinsky-Newman

It is almost the end of January and for the first time I can remember, I am happy with my New Year’s Resolutions. I’m guessing it has something to do with the fact that I decided NOT to make any. Usually, by the time December hits, I have a list of things I’ll “work on” and “change” after the holidays. By the time New Year’s Eve rolls around, I’ve selected one or two items from my list and I enthusiastically declare them as my resolutions! Shortly after that, my husband laughs as he asks me long how I think it will last (especially since the resolutions don’t seem to change much from year to year). I’m sure this sounds familiar to many of you reading this right now!

I’m not exactly sure when or why I decided to do things differently this year. It isn’t just my way of avoiding being disappointed. It can’t simply be attributed to my procrastination. I’m positive that it isn’t me being lazy either. In reality, it is more connected to reflecting on my life (I turned 40 in December) and to a shift in the way in which I think. Of course, I have no way of knowing how this year of “non-resolution” will evolve but I’m up for the challenge!

Where do you stand at this point in the year…have you already given up on your resolutions…are you proud of your accomplishments so far…did you forget to set goals for the year…are you surviving one day at a time…?

Consider this week’s blog as an invitation to examine your life from a different perspective; the good news is that each one of us is responsible for everything in our life…the good and the bad while the bad news is that each one of us is responsible for everything in our life…the good and the bad. This means there is no one else to blame when something goes wrong AND there is no one else to get the credit when something goes right. Understanding the concept that each one of us is in charge of our own life is a gift—and—a responsibility. While most people have the best of intentions, those intentions often do not get translated into making the best choices or doing the right things. What makes one person successful when someone else is not? What enables one person to persevere when others quit? You get the idea.

Keep all of that in mind as you take a look at this riddle by Sean Covey, found at the beginning of his book, The 7 Habits of Highly Effective Teens:

I am your constant companion. I am
your greatest helper or heaviest burden.
I will push you onward or drag you down
to failure. I am completely at your command.
Half the things I do you might as well
turn over to me and I will be able to do
them quickly and correctly.

I am easily managed – you must merely
be firm with me. Show me exactly how you
want something done and after a few
lessons I will do it automatically. I am the
servant of all great individuals and, alas, of
all failures as well. Those who are great, I
have made great. Those who are failures,
I have made failures.

I am not a machine, though I work
with all the precision of a machine plus
the intelligence of a human. You may run
me for profit or run me for ruin – it
makes no difference to me.

Take me, train me, be firm with me,
and I will place the world at your feet. Be
easy with me and I will destroy you.

Who am I?

Ponder that one awhile. I had my high school students try and guess this and it lead to some very thought-provoking discussions.

Eventually I told them the answer:

I am habit.

If you read through the riddle a few more times while keeping the answer in mind I’m sure you will come up with some insights about yourself and your life. The question is what will you do with them? I’d love to read your response…join the conversation by posting your thoughts and comments…it really does lead to an interesting conversation and hopefully will contribute to a good year for all.

After taking an extended and much needed break, I am back! I hope everyone had a wonderful holiday season and your new year is off to a great start.  During my break I did a lot of work.  I know it is an oxymoron but I started working on a couple of projects that I have been putting off and I am really excited about them now that the ball is rolling.  I am working with some great people and I will fill everyone in regarding these projects another time. 

This week’s post is centered on the theme of conferences and opportunities—both enable individuals to network and gain valuable insight on what it takes to get a job in the sports industry from those currently working in the field.  Although I am constantly telling students what they need to do or what they should be doing, it is sometimes more effective when they hear it from someone else.  As a result, I have compiled the following list of some upcoming conferences which I recommend attending if you are a student, young professional or someone trying to get into the sport industry: 

• 2/1-2/3 National Sports Forum – Baltimore, Maryland http://sports-forum.com/
• 2/19-2/20 18^th Annual Georgia Southern Sport Management Conference – Savannah, Georgia http://ceps.georgiasouthern.edu/conted/sportconference.html
• 3/5-3/6 Sports Industry Networking and Career Conference Washington, D.C. http://www.sinc-conference.com/
• 3/26-3/27 Sports Events Marketing Experience Washington, D.C. http://www.seme-now.com/
• 4/14-4/16 6^th Annual Southern Sport Management Conference Troy University Troy, Alabama http://troy.troy.edu/healthandhumanservices/khp/ssm2009.html
• 4/21-4/23 2010 Scholarly Conference on College Sport Chapel Hill, NC http://www.csriconference.org/

In addition, the two sites listed below are not actually conferences but both put on amazing networking events. I recommend you make them part of your regular reading and attend as many of their events as possible:

• The Business of Sports – http://www.thebusinessofsports.com/
• The Sports Networker (has a great weekly newsletter as well) – http://www.sportsnetworker.com/

Please let me know, if I have missed any conferences or good networking opportunities…I’d be happy to post them as well!